Who did our customers give up on because of us? We believe some first-time Goodcopy customers had intended to use us just once. You know, their regular printing, graphic design or promotional products provider was too busy, lacked the capability or didn’t “Like” their recent Facebook post.
Naturally, Goodcopy printed their direct mail piece. Embroidered those baseball caps. Developed that website. We probably delivered a day early. Knowing us, we were decidedly cheerful, too.
And then it happened. These customers glimpsed a world where their visual communications could be conveniently integrated at one customer-oriented, creative, responsive company. They broke ties with their previous printers or marketing agencies or, who knows, that eager-but-not-so-talented cousin. They put Goodcopy on speed dial.
Is it wrong to call attention to this bittersweet turn of events (excuse us – 1,743 relationships ruined) on our website? If you ask us, no. We’re in the business of helping companies develop visually stunning, memorable promotional messaging – and strategically putting it out there for the right audiences to bump into. Seems like a good time to mention we’ve won some awards for industry excellence.
We have to admit, customers trump the awards. So at the risk of ending another marketing partnership, give us a try. It’s okay if you plan to use us just once.
1,744?
